A Proudly Namibian Retail Story
Woermann, Brock & Co. is a 100% Namibian-owned retail group that has been a household name in Namibia for generations.
Built around value, convenience and well-positioned locations, the Group has grown and evolved with the communities it serves. Today, Woermann, Brock & Co. operates through a number of different retail clusters, each designed to meet the particular needs of its customers while maintaining the quality, value and service for which the Group has become known.
Woermann Fresh
Woermann Fresh represents the Group's premium supermarket offering.
These stores offer a wide variety of superior meat products, freshly baked goods, fresh fruit and vegetables, and a carefully selected range of products designed to make every shopping experience something special.
With an emphasis on freshness, quality and variety, Woermann Fresh gives customers a premium supermarket experience while retaining the value and personal service associated with the Woermann, Brock name.
Woermann Brock Supermarkets
Woermann Brock Supermarkets are conveniently located, fully fledged supermarkets offering customers everything they need for their everyday shopping.
With in-store bakeries and butcheries, as well as fresh fruit and vegetable departments, freshness remains an important part of the supermarket experience.
Alongside these fresh departments is a comprehensive range of everyday grocery and household products, offered at some of the most competitive prices in the market.
The result is a supermarket designed around the everyday Namibian household — convenient, well stocked and committed to providing exceptional value.
Woermann Express
Woermann Express brings the same Woermann Brock value closer to customers through a smaller and highly convenient store format.
Express stores offer the everyday grocery range and competitive pricing customers have come to expect from the Group, but without in-store bakeries and butcheries.
Instead, fresh meat, baked products, fruit and vegetables are delivered to these stores daily, helping to ensure that customers continue to enjoy fresh products even in the smaller-format stores.
It is the Woermann Brock shopping experience, simply brought closer to home.
SureSave
SureSave stores are smaller convenience stores focused on bringing essential products directly to the communities in which the Group trades.
The concept is built around accessibility, convenience and value — ensuring that customers can find the products they need close to home.
The SureSave concept is also available as a full franchise offering, extending the benefits of the retail model to independent entrepreneurs and communities.
SmartBuy Rewards
Across the Woermann Brock retail network, customers are rewarded through the SmartBuy loyalty programme.
SmartBuy members earn rewards through their purchases and receive access to unique offers, promotions and coupons created especially for members.
One of the features that makes SmartBuy particularly convenient is its online member portal, allowing customers to access their SmartBuy information online from virtually any location.
SmartBuy is more than simply a loyalty programme. It is another way in which Woermann Brock rewards its customers and delivers additional value every time they shop.
The Divine Deli Advantage
Quality meat has always been an important part of the Woermann Brock offering, and customers throughout the Group benefit from the Divine Deli advantage.
Woermann Brock stores sell meat supplied by Divine Deli, which has established a strong reputation for exceptional quality meat and meat products.
Divine Deli produces its products according to stringent health, safety and quality standards, with a strong focus on consistency, freshness and value.
This commitment ensures that customers can shop with confidence, knowing that the meat they purchase meets the high standards they have come to expect from the Woermann Brock Group.
Cheers Liquor Stores
Cheers Liquor Stores can be found at numerous locations alongside or close to Woermann Brock supermarkets.
They offer customers the wide selection expected from a local liquor store, together with selected speciality products, all offered at highly competitive prices.
Convenient locations, a broad range and competitive pricing make Cheers a natural extension of the Group's retail offering.
Cash & Carry
The Group's Cash & Carry stores are geared towards customers requiring larger quantities and wholesale-style purchasing.
They play an important role in supplying smaller and informal retailers with groceries and other products in higher volumes.
The Cash & Carry offering also includes liquor for qualifying smaller outlets, bars and other businesses, helping independent traders access products efficiently and competitively.
Through this model, Woermann Brock is not only serving individual consumers but also supporting the broader Namibian retail and informal trading sector.
A Genuine Namibian Success Story
From premium supermarkets and neighbourhood convenience stores to wholesale supply, loyalty rewards and specialised retail formats, Woermann, Brock & Co. has developed into a truly diverse Namibian retail group.
But the business remains firmly rooted in the country and its people.
Today, Woermann, Brock & Co. provides employment to approximately 2,000 Namibians, making the Group an important contributor to livelihoods, communities and the Namibian economy.
Through changing times, growing communities and generations of customers, some things have remained constant.
At Woermann Brock, every customer matters.
And our commitment to service, value and quality will always remain at the heart of what we do.